Video Production – Part I - the Pre-production Stage

A video is divided into three stages - pre-production, production and post-production. From pre-production is the first of three parts you need to take into account when producing any type of professional video.During this stage you? Re organize everything so that the production phase goes smoothly. From pre-production starts with the identification of goals and objectives of your video. Your audience must be identified and examined. It is of paramount importance, just as on here must be made with your specific audience in mind. Are they conservative businesspeople, wild and crazy creative or type of soccer moms? The tone, pace, actors, style, language, music, length, and other aspects of production must be geared to the temperament, attitudes and interests of your audience.You also consider how much you're willing to spend on this program. If it? S important and you plan to use this production to generate money for you or your business, you should expect to spend some money to do so. Watch as an investment. For your first production, May you want to use a professional company to produce your video, whether it? S really important to make the right decisions. After you? Fri decided on the purpose and objectives of your video, identified your target audience, and considered your budget, the next phase of pre-production is to develop a plan of the points you want to do. If you? Re promote your business, your plan May consist of identifying your mission, information, products or services you offer, how you can help solve your audience? S problems or respond to their needs, testimonials from satisfied customers, costs, the distinctions between you and your competitors, and any other factors which convince your audience to attend your company.After you prepare your plan, it? Time to go script. The script is a detailed document that identifies what is seen and what will be heard and in what order? Ll seems. Draw a real or imaginary line in the middle of a piece of paper. On one side of the page, to identify the visuals that we will see, and, secondly, to identify audio to be heard for each shot. The more specific the better. ? S an example of what your script should look like: Shot # 1 Audio: Music (name of the song) Visual: Title (Name). Shot # 2Audio: Continuous Music Video: Dissolve followed by a large group photo of people in a business meeting. Stop on John.Shot # 3Audio: Jean said, I can? T take these boring meetings! Viisual: Wide shot of John jumping, throwing papers in the air. Others are at the table in shock.And etc. ... The script must be as detailed as possible. It should include guidelines on shooting, whatsoever? S large, medium, or a family member. Indicate whether it? To plan fixed or if Dolly, pans, pull out or other camera movements are involved. The fact is that it's time that decisions must be taken? certainly not on the shelf when you? new shooting your video. If you wait until you? Re in the production, people get impatient and time while you escape? Try again to exchange ideas and get agreement on them. Pre-production is also when you hire your actors and crew members. Do you want professional actors? Union or non-unionized? Will you have hearings? If so, who will? Do they know how to drive one? Have you identified the production team? Have you seen examples of their work? Have they worked together before? Have they produced the type of production you want? Think about how you feed everyone on the shelf as well. Who will have the food? Time is money and a lot of people work better and happier if they? New fed in a timely manner. Will you need a makeup artist? What will they wear? Stripes, herring and boned modes of bright colors are-not? S, as camera doesn t like everyone and it will moray models and other problems on the screen. What? S is more earth tones or moderate colors with simple patterns or not. What all look like? Are there many sites? Did you find the funds for each shot? Have you decided who is in every shot? Do you need props or furniture? Who will? Make sure you visit each site where you plan to take to ensure that there aren t surprises. I remember shooting a video for a beautiful location, where I had the assurance that nobody would be around to take the path of our shooting. I conducted my fair site survey and looked and seemed fine. Unfortunately, we didn t hear planes flying over when we did our study site. And we didn t hear the train who came by every hour. We did not hear or see the flock of geese when we were screening location. But all of these distracting nuisance were present during our shooting. Fortunately, I had an emergency plan and we had the interior areas identified in advance. Having a plan B is not a bad idea. If you really want to be sure, pull your production studio, so you can be assured of complete control over the location.Lighting is another consideration. The well-informed? Or do you provide lighting? If you have windows in the background and the sun shines behind the object you're shooting, outdoor lighting will play havoc with your photo. If you experience this type of shooting situation, you must use gels on the windows to reflect the color temperature of light. What about audio? The audio quality is generally assumed or forgotten until it goes wrong. And when? S bad, it will be the main object of everyone? Attention. You must therefore ensure that people are properly miced. Redondante audio is a good thing to have. For example, everyone should be understood that require a lavaliere microphone or at least a shotgun aimed at the microphone. So, to take any risk, you might have a micro lavolier on the person, capturing audio on a chain and a shotgun microphone mounted on the redundant audio capture device on a separate channel. That way, if something goes wrong and a lavaliere microphone cuts, you can replace the audio with the second channel of audio and photo will be saved. Matching audio may be difficult to test your microphone before you draw your video to ensure they have a sound similar or perhaps? Tordu? during editing.The last question we? ll discuss is the shooting script. The regular script that everyone is familiar with the sequence identifies or chronological order of your production. However, a shooting script includes plans depending on the location. For example, plans 5, 14, 35 and 95 May at the cafeteria. It should be forever and cost prohibitive to draw your video in a different location because it is sequentially in the script. Therefore, all the cafeteria plans must be shot at the same time, unless there? Good reason for not doing so. Grouping your plans will save time, money and patience. Don t forget that even if these plans are at the same place, if they need actors at different clothes because they occur later in the video or l? Censé be another day for example, you have to prepare for that too. These are the main considerations for your pre-production. Once everyone has been contacted, said when and where to appear, and everything else was planned, you? New loans to enter the production phase. Thus, to read for video production? Part II? The production Stage.Irwin Myers is the president of the video A Productions, a Chicago company that provides production, editing and duplication of videos, DVDs? S, and CDs? S for hundreds of companies with more than 20 years. To learn more about how the video A Productions can help you with your production and multimedia needs to go http://www.video1pro.com or call us at 773 252-3352.
Source: http://www.articlesbase.com/multimedia-articles/video-production-part-i-the-preproduction-stage-375466.html
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