Vinyl Banners are Versatile and Economical Form of Advertising in the Outdoors

One of the low cost forms of outdoor advertising, Vinyl banners are versatile, durable, and attractive. Nowadays, these banners are printed digitally and are available in numerous different sizes that can even cover a full-size billboard. One of the most favored outdoor advertising forms; banners have been used to attract people for a long time. With technological advances, banners are more becoming more cost effective and can be used by everyone, from a startup to an established giant. Easy to use, attractive, eye-catching in multiple colors, availability in various sizes, finishes, and styles, vinyl banners are just what you need to enhance the visibility of your product/service in today?s competitive world.

Types of Banners

The International Sign Association guide has also included vinyl banners in their guide because of its varied skills and efficacy. The most popular choice of material for banners includes vinyl in heavy weight and known as PVC. The banners are priced based on their weight and can weight as little as 9 ounces to as much as 22 ounces/sq. yard. Some vinyl banners can be double sided; others can be only single sided. Those banners that need to be hung from large heights etc come fitted with grommets. Then there are extra large advertising banners, which are so large that they can cover the side of an entire building! These are made from a special kind of mesh material that allows the passages of wind through them so that they don?t get damaged. Some companies even offer customized banners that are tailor made to your specifications.

Production of Banners

1)    Digital Banners: are printed using water based, solvent, and semi-solvent inks. Some of the printers used for printing them, can even provide UV protection to resist the effects of weathering. Large format inkjet printers used to print extra large banners are produced using computerized inkjet sprays that work directly on the PVC or vinyl. Some of the best banner printing printers are manufactured by companies like KVR-pixojet, Jetta, Xerox, Mimaki, Encad, Colorspan, Roland, Kodak, and Hewlett-Packard.

2)    Vinyl Banners (lettered): are made using single letters or other elements cut out using computerized vinyl cutter from self-sticking vinyl.

3)    Screen printed Banners: are screen printed in such a way that many different colors can be used at a single time with the help of stencils.
4)    Painted Banners: are not very common now, but are created using hand-painted artwork and lettering.

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